FabAlley is taking body positivity back with its freshest addition to the FabFitsAll collection by offering a wide range of sizes from XS to 4XL. Words like Fit and fat don’t belong in our Jargon and we believe in being fabulous in any size and shape.
There is an overwhelming influx on how we should see ourselves from the world around us. Our bodies are constantly being examined, and we constantly hear unsolicited comments about them. Eat less, eat more, eat better, lose weight, tighten up and count your glasses of water. The media glorify certain body types as “perfect”, the only ideals to represent “Fashion Forward”. Friends and colleagues are talking and let’s face it, we knew we’d been wearing this crop Top since we were 13 – after all, it’s just for those with flat abs!
Women rarely dare to express Love for their bodies because we have been conditioned not to. We have been subtly and systematically taught to dismantle our flaws and to shame our bodies and those of others. This kind of self-hatred is an epidemic and now it’s time to challenge ourselves to make important changes for the better.
Our central pillar as a clothing brand is Inclusivity, which we tried to represent with our recent collection. From soft ruffles for Brunch to exceptional pieces for the night, it’s a pleasure to see someone in the same outfit – only in a different size. We want to raise the bar by promoting a culture where Inclusivity and self-love are the norm, not the exception.
We understand that the inability to find your size when shopping with friends and family is a constant reminder that Fashion is not for you that we are trying to fix. But we believe that all women can wear fashionable clothes and that the woman we represent is of different age and height.